Orange Logic
B2B SaaS 🚀 Video Scripts
Driving software sales with engaging video content
YouTube Ad: Storage Security
This YouTube ad was created using a shoestring budget and one core concept: No other DAM vendor allows you (or is capable of allowing you) to store your assets in different storage providers.
So what happens if your storage provider goes down?
Copywriter: Justin Barnard
Video Producer: Sean Willmon
Custom Prospect Video: IHG
During my tenure at Orange Logic, we started creating custom ABM videos tailored to individual late-pipeline prospects to go above and beyond and gain a competitive advantage. Most, including this video on modular hotel data uploads, were created in under 48 hours.
Copywriter: Justin Barnard
Video Producer: Sean Willmon
Orange Templates Product Video
One central component of all our videos at Orange Logic was storytelling. Each product video highlights a hero’s journey for a potential DAM buyer based on acute pain points and deep customer research. This video highlights the difficulty of content approval for highly-regulated industries and how Orange Templates easily solves that problem.
Copywriter: Justin Barnard
Video Producer: Sean Willmon
Motion Designer: Danny Chuang
Multi-provider Storage Video
Asset and file storage changed a lot during the digital age, but one fact remains constant: files need to remain safe — even in the event of a worst-case scenario. This video highlights how Orange Logic can keep your files secure regardless of the scenario (short of a nuclear apocalypse).
Copywriter: Justin Barnard
Video Producer: Sean Willmon
Enterprise DAM hero video
This video sits at the top of the Orange Logic homepage and provides the core message behind why customers bought the product. The hero’s journey for this video showcases how leaning on an enterprise DAM allowed Juliette to eliminate redundancy, cut costs, but most importantly, unify her entire organization.
Copywriter: Justin Barnard
Video Producer: Sean Willmon
Motion Designer: Danny Chuang